7 Part Video Series How to Craft a Business Story That Sells

A 7 part Video Series to support you craft your business story, identify who wants to hear your story (your ideal client) and how to create content for those people.

Each of the videos contains exercises to support you create a vision for who your ideal clients are, how to find them and how to craft the right story for them.

Video 1 * Identify Where You are Now

We start with becoming very clear on where you are right now. This is the place where the story begins. We all tell stories that are made up from our perceptions of our past experiences and our stories are brought us to where we are today.

Video 2 * Finding Your Point of Power

We start the process of discovering our core drivers, those beliefs and excuses that fuel our actions.

Video 3 * Taking Our Power Back

Once we understand what is fuelling our actions we then can lean into those beliefs and undercover what our emotions are pointing us towards. We are building a bridge to get us from where we are to where we want to be.

Video 4 * Finding Your Why

Doing the exercise of finding your why will help you understand what motivates you in life. This exercise goes under the cognitive layer and into the emotional layer that connects us to the true essence of who we really are and helps us understand our value system.

Video 5 * Crafting Your Story

We begin to understand how to craft our business story based on the problems our product or service supports. We tell an emotive story that connects with the people who have a problem that our produce or service will help them with.

Video 6 * Finding Our Ideal Client to Share Our Story With

We look at connecting with the right people who want our product or service is our ultimate aim whether we are offering a free product or a VIP product.

Video 7 * Creating Content for Our Ideal Clients

Now that we know who are clients are we want to share our already crafted story with them.